72 Miles of Blue

A man standing on a paddleboard in a body of water during sunset, holding a paddling pole, with rocky formations and mountains in the distance.

A short film and social media series covering six days, 72 miles of Stand Up Paddle-boarding around Lake Tahoe.

500k Views Guaranteed!

Here's How We Do That!
Person jumping into water during sunset, with mountains in the background.

Let’s Jump In:

Lake Tahoe is 72 miles around. The full loop has been done, but it has never been filmed the way it deserves to be filmed.

Starting July 5th, filmmaker and photographer Dalton Johnson will paddleboard the entire circumference of Lake Tahoe in 6 days, clockwise, capturing every mile in photo and video.

Not just the scenery, but the grueling long days, the good or bad weather, and the quiet mornings enjoying before the boat traffic starts.

Review my Media Kit for demographic specifics

Your investment is not an ad placement. It is an opportunity for authentic storytelling with your brand woven into every piece of it for months to come!

Map showing the Tahoe Rim Trail around Lake Tahoe in California and Nevada, with different trail sections marked in various colors.

Details

The Route

  • South Lake Tahoe — Day 1 Start

  • Emerald Bay

  • Kings Beach / Tahoe City

  • Sand Harbor / Incline Village

  • Zephyr Cove / Stateline

  • South Lake Tahoe — Finish

Timeline

  • Finalize All Contracts: June 26th, 2026

  • All Gear Must Arrive: July 1st, 2026

  • Departure: July 5th, 2026

  • Marketing Assets Delivered: Early August, 2026

Large rocks in water at sunset, with a colorful sky and distant mountains.

Brand Fits:

  • Sun Protection Clothing

  • SUP Board, Paddle, & PFD

  • Sleeping System (bag, pad, bivvy/tent)

  • Waterproof Bag

  • Dehydrated Food

  • Cook Stove

  • Water, Hydration, & Coffee

  • Sunscreen & Lip Balm

  • Navigation & GPS

  • Sunglasses

  • Knife & Multi-Tool

Schedule a discovery call to chat about how your brand fits

~ Packages and Pricing Below ~

A young boy is jumping off a rocky ledge into a clear blue lake, surrounded by a forested mountain landscape under a bright blue sky.

Sponsor Tiers:

Title Sponsor

  • 500K view guarantee (that would cost $7k on Meta)

  • Photo + video library with unlimited access

  • Optional affiliate links for ROI and ROAS tracking

  • Named in project title

  • Dedicated Substack feature

  • Organic social tags across all platforms

Yours for:
$7,500

A man standing on a paddleboard in clear turquoise water near rocky shoreline with mountains and trees in the background.

  • 500K view guarantee (that would cost $7k on Meta)

  • 10 photos or 1 UGC video

  • Optional affiliate links for ROI and ROAS tracking

  • Logo placement in long form content

  • Mentioned in Substack dispatches

  • Organic social tags across all platforms

Supporting

Yours for:
$2,500

A man paddleboarding on a lake, with mountains and trees in the background, as seen from partly submerged water level.

Design Your Own

Every partnership is different, here's what's on the table:

  • Product integration

  • Photo and video assets for your channels

  • Distribution to social ecosystem

  • Story angles written around your gear in Dalton's voice

  • Category exclusivity available

Let's build this together.

Schedule your discovery call

Let’s Work Together

If you're interested in bringing this short film to life and want to email about it, complete the form below and I’ll get back to you within 72 hours.