How To "Make It" as a Photographer In Today's Landscape
"Making it" just as a photographer doesn't really happen in today's landscape, but it's still possible with some creativity. Take a second and think about the biggest photographer's you know, I bet none of them are "just a photographer":
"Making it" just as a photographer doesn't really happen in today's landscape, but it's still possible with some creativity. Take a second and think about the biggest photographer's you know, I bet none of them are "just a photographer":
Chris Burkard: influencer, author, & photographer
Jimmy Chin: athlete, filmmaker, & photographer
Alex Strohl: creative director, consultant, & photographer
If you have one who is just a photographer, drop their name in the comments!
The idea of being a photographer has gone out the window with the staffed roles because it isn't a good business model as licensing fees are dying out, jobs become more sporadic, and, of course, AI. Now, this doesn't need to be a doom and gloom post, this post is actually supposed to encourage you to find your special sauce so you can live a creative life you really love and enjoy. So, keep reading and I'll help you out.
Take myself, for example. I am a "success" photographer as I have landed big jobs with clients like Ford, Patagonia, Four Seasons, etc. but I've found more success in putting projects together and finding sponsors for those projects. To define myself. I am a photographer, writer, and filmmaker because that is how I make my money, however walk a line closer to the athlete & photographer model.
A prime example, I have a project going to Northern Colorado coming up and have raised enough money to pay all of my bills for three months. Quick plug, I have room from two more clients on this, so if you are a brand and are interested here's the deck:
https://dalton-johnson.com/northern-colorado-road-trip
The goal is to climb some mountains, go for trail runs, and highlight the gear used along the way via reviews, images, and social media.
Let's pause for a quick second. Understand that I am seeking photo and video clients, but upselling them with who I am and what the crew is capable of doing with their product. That is how I am landing this work. For those of you who want a term, this is called participatory adventure photographer.
That is how I make it as a photographer. I maintain my level of fitness so I can add to a shoot with my fitness level. I climb, run, swim, and surf at a very high level. This allows me to be trusted by brands to do this kind of work.
Now, let's flip the script. After photography, what is your secret sauce and how can you use that to level up your work? Are you a model? Can you sail? Are you a runner? Are you great at producing things? Did you grow up in a family of chefs? Do you have deep knowledge of something? Are you a great writer?
That's how you make it as a photographer today.
If you like this honesty around the photography industry, I wrote an ebook will help you nail this kind of marketing and take you from average to booked in 18 months.
This Shoot Was My Intro to Meeting Leah, The Dancer.
We all sat around a campfire in Alabama Hills, CA. I lived in a van, Andrew lived in the Museroamer, and Leah lived out of a car while on a road trip. Shooting the shit about photo and video ideas, Leah had an idea:
"I've always wanted to do a photo shoot hula hooping in an abandoned building!"
This was my intro to meeting Leah, the dancer…
Leah Drew dancing. Photo by Dalton Johnson
We all sat around a campfire in Alabama Hills, CA. I lived in a van, Andrew lived in the Museroamer, and Leah lived out of a car while on a road trip. Shooting the shit about photo and video ideas, Leah had an idea:
"I've always wanted to do a photo shoot hula hooping in an abandoned building!"
As a climbing dirtbag who had lived in the area for a while, I knew just the spot. "I know of an abandoned Ashram about an hour hike away. Want to do it there tomorrow?"
Everyone agreed and we enjoyed the campfire for the night. Woke up, made some breakfast, and kept chatting about the idea. Leah pulled out a white onesie and new that is what she should wear.
About noon, we drove to the trail head and packed up the trail.
We had the Ashram to ourselves and walked the space. Talked about ideas and what Leah would do and she started warming up.
Using only natural light, I photographed Leah dancing and Andrew recorded video. I wanted to showcase the motion of the hula hoop, so I slowed the shutter-speed down to roughly 1/40th of a second. The light was perfect, the vibe was fun, and we created something epic all because of a campfire chat.
Check out the full gallery of this session on my "Artisans at Work" collection:
https://dalton-johnson.com/dancer-leah-drew
People Care About You and Your Work, If They Know You
"At the end of the day, nobody cares about you"
False.
It's the opposite. If you don't let people know you exist they don't care about you because they don't know you.
"At the end of the day, nobody cares about you"
False.
It's the opposite. If you don't let people know you exist they don't care about you because they don't know you.
When you are hidden away in the dark, nobody can even care about you because they don't know you. That means two things:
First, you can do whatever you want because your actions don't really have consequences. So, go create whatever you want!
Second, you can't land jobs if nobody knows who you are or what you do. So, go create something to make a name for yourself, make some money using your camera, and turn that "dream job" into your "real job".
Yes, this is a bit preachy, but that's because these images come from July 7th, 2020 when I almost exclusively photographed on spec for outdoor brands and played in the mountains every day. At the time, that is what I needed and wanted. However, over the years my goals changed from summiting mountains to using my camera as a key to unlock new places in this world, like Antarctica.
BTW this is the summit of Mount Mallory in the High Sierra of CA. A mostly unknown peak directly across from Mount Whitney. The night time images are from Alabama Hills. If my memory serves me right, some rental car company picked up the glowing van shot with the milky way overhead.
Lastly, if you are like "how they heck do I start this type of career?" I wrote an ebook and it's only 10 bucks. Which is incredibly affordable because I want every who wants to be in this industry to learn what they need to learn to succeed!
New Work Live: Buff x Surfrider Foundation
New work now live with BUFF® , The Surfrider Foundation , and artist Ian Ross. While, as you can see, the weather didn’t cooperate with us, this has been by far one of my favorite pieces to work on this year.
New work now live with BUFF® , The Surfrider Foundation , and artist Ian Ross. While, as you can see, the weather didn’t cooperate with us, this has been by far one of my favorite pieces to work on this year.
Why? Three reasons:
It was real, authentic, genuine. Starting with the creative call, I was able to sink into the calm that Ian brought to the call, the sand, the final product.
Trust in my creative process. The creative team gave me the brief and let me do my thing. We made edits to the final product, but they trusted my ability to create without stifling me with the camera and Ian with his art
Collaboration, collaboration, collaboration! Starting with the creative call, the Buff team asked how I planned on making this “different”. Not something I typically get asked, but I shared my ideas of leaning into words of intention that would translate into motion and stills that are different for them. Meaning, motion blur, mounted cameras, timelapses, drone work, all wrapped together by my deep love for interviewing.
Ian Ross raking the beach, creating his artwork. Photo by Dalton Johnson, follow him on Instagram
Fun note, I interviewed Ian for 30 minutes to get the 45 seconds of talking for the video (which I’ll share soon). This interview was the foundation for the blog and the so much more. I personally learned from Ian about being a creative and accepting boundaries.
Overall, this project had so many layers it was a blast, not to mention one tight timeline!
BTS of Succeeding On a Project With a Tight Deadline
A little behind the scenes for all the photographers and videographers out there wondering how to make a tight deadline for a last minute project. In the end, the client, Buff, was very excited with the end result of this photo and video project. So, here’s how we delivered a project in five working days:
A little behind the scenes for all the photographers and videographers out there wondering how to make a tight deadline for a last minute project. In the end, the client, Buff, was very excited with the end result of this photo and video project. So, here’s how we delivered a project in five working days:
Wednesday:
Got the call on Wednesday the project was green lighted for Friday with a start time of 5am. The kicker, the delivery was moved forward 8 days 😬
Thursday:
Packed the van and gear, headed to the beach on Thursday, arrived at 11:45pm
Friday:
Woke up 4:00 am and started production at 5:00am
Wrapped creative by 10:30am
Images done with culling & first round of edits by evening
Saturday:
Video first round started
Images finalized for approval
Sunday:
Worked towards final R1 for video
Monday:
Photos approved and delivered
Video submitted for edits
Tuesday:
"We love what you did with the video, but we want to change direction, can you do x,y,z edits?"
"Yes, be we have less than 10 hours to make this happen, what else needs to be done?"
"Can we also get a&b?"
"Yup!"
Wednesday:
"R2 is done, any final changes?"
"THANK YOU, DALTON!! You did great!!" (don't believe me on this, see the email screen shot)
Delivered 😉
Photos and video drop tomorrow, I'll share when I can.
Why and how is the deadline achievable?
The shoot was real!
What do I mean by real?
We documented an art installation, the focus was on the artist and their artwork with touches of brand. There is a story that should be told and it isn't made up. There is a sprinkle of conservation mixed with surfing. AKA it's in my wheelhouse.
Also, the team was small! Me, the artist, one rep from the brand. So, we could pivot, quickly as needed. On the edit, there were two commenters and me editing. So, that was simple and another win for the small team.
In the end, why this worked out was the size of the team matched the activation paired well with intention.
Screenshots of the finished project
Personal Skills Will Make You a Successful Adventure Photographer
When I first started in 2016, I genuinely believed that becoming a great photographer meant mastering camera settings, nailing composition, and building a big social following. Maybe you feel the same—that technical skills, a signature editing style, or the ability to capture perfect lighting is what lands the biggest jobs.
When I first started in 2016, I genuinely believed that becoming a great photographer meant mastering camera settings, nailing composition, and building a big social following. Maybe you feel the same—that technical skills, a signature editing style, or the ability to capture perfect lighting is what lands the biggest jobs.
I hate to say it, but we’re both wrong.
Highlining in Joshua Tree while on assignment. Photo by Dalton Johnson, follow him on Instagram
While creative talent is essential, it’s not what separates the highest-earning photographers from everyone else. Today, the most financially successful photographers are the ones who bring more than great images to the table. They’re kind. They’re organized. They respond to emails quickly. They lead teams calmly under pressure. They communicate clearly. They’re easy to work with, from the first pitch to the final deliverable.
Why does this matter?
Because we’re living in a time where thousands of talented creatives are just a click away. Brands and agencies have their pick of skilled photographers with stunning portfolios. So when it comes down to choosing who to hire, personal skills often make the difference.
It’s simple: People want to work with people they enjoy.
Kayaking with icebergs in Antarctica on assignment. Photo by Dalton Johnson, follow him on Instagram
If a marketing director is going to be on a five-day shoot in unpredictable conditions, they’ll choose someone who’s adaptable, respectful, and positive—even if another photographer has slightly “better” photos. If a client needs help clarifying their creative vision, they’ll trust someone who listens well and offers thoughtful solutions—not someone who can’t manage a timeline or dodges feedback.
Being reliable and easy to work with is a competitive advantage.
As you grow your career, don’t overlook the soft skills. Learn how to lead a call with confidence. Practice writing professional emails. Show up early, meet deadlines, and keep your cool under pressure. These things are often what lead to referrals, repeat clients, and long-term creative relationships.
Your camera may open the door—but your communication, attitude, and professionalism will keep it open.
Want to learn how to build a career that lasts in adventure photography?
📘 Check out The Adventure Photographer’s Playbook — a step-by-step guide to navigating the business, pitching clients, and creating work that gets hired.
How to See and Photograph the Totem Pole in Monument Valley
Rising like a stone spire from the desert floor, the Totem Pole is one of the most iconic formations in Monument Valley—and one of the trickiest to photograph up close. Whether you're chasing sunrise light or dreaming of a long-lens shot that captures the scale of the Southwest, here’s how to see and photograph the Totem Pole respectfully and effectively.
Rising like a stone spire from the desert floor, the Totem Pole is one of the most iconic formations in Monument Valley—and one of the trickiest to photograph up close. Whether you're chasing sunrise light or dreaming of a long-lens shot that captures the scale of the Southwest, here’s how to see and photograph the Totem Pole respectfully and effectively.
Getting as close as possible without a private tour. Photograph by Dalton Johnson, follow him on Instagram.
You Can’t Drive to the Totem Pole on Your Own
The Totem Pole sits on restricted Navajo Nation land, beyond the public 17-mile scenic drive. To reach it, you’ll need to join a guided tour with a Navajo guide. These tours are not only required, they’re worth it—guides share cultural insights, local stories, and can take you to locations otherwise off-limits.
I haven’t taken a sunrise tour myself, but I’ve photographed the Totem Pole from the end of the scenic drive, where you can catch a distant view. It’s a great spot for using a long lens to compress the towering spire against the vast desert. While it’s not the same as standing beneath it, the scene is still powerful, especially in good light.
Gear I Used:
Objects in mirror might appear closer than in real life. Photograph by Dalton Johnson, follow him on Instagram.
When to Photograph The Totem Pole
Morning light is best. The sun rises behind you, casting warm golden hues across the landscape and bringing out the rich textures of the spire and the surrounding Yei Bi Chei formations. Even from a distance, the Totem Pole stands out dramatically in this light.
If you’re planning a closer photography session, look for guided photo-specific tours. Some offer early access or sunset trips tailored to photographers, giving you better conditions and time to set up your shot.
Quick note: reaching the Totem Pole for sunrise without a guide is almost impossible as the area opens for tourist at sunrise and the Totem Pole is at the very end of the loop. So, sunset light would be your only option for a self-guided tour.
Respect Navajo Land
This region is sacred, and visiting should be done with reverence. Stay on designated paths, follow your guide’s instructions, and avoid bringing drones (they're not allowed without special permits). Climbing the Totem Pole is also strictly prohibited.
Kristin snapping a memory of the Totem Pole from the accessible lot. Photograph by Dalton Johnson, follow him on Instagram.
Final Tips
Book tours in advance—they can fill quickly, especially during peak season. Dress in layers, bring water, and pack a zoom lens if you’re shooting from afar. Whether you see it from the scenic drive or with a guide at its base, the Totem Pole is a breathtaking reminder of the beauty and cultural depth of Monument Valley.
How To Make Money As An Adventure Photographer
Adventure photography can feel like a dream career because who doesn’t want to capture epic landscapes, document extreme sports, or share their passion for the outdoors with the world? Yet, turning that passion into a sustainable livelihood requires more than just snapping stunning images. In today’s ever-shifting creative marketplace, successful adventure photographers embrace multiple revenue streams, understanding that each avenue reinforces the others and builds long-term stability.
Adventure photography can feel like a dream career because who doesn’t want to capture epic landscapes, document extreme sports, or share their passion for the outdoors with the world? Yet, turning that passion into a sustainable livelihood requires more than just snapping stunning images. In today’s ever-shifting creative marketplace, successful adventure photographers embrace multiple revenue streams, understanding that each avenue reinforces the others and builds long-term stability.
Below, we’ll explore the core ways to make money as an adventure photographer. We’ll examine how each stream functions, why it matters, and how you can leverage them to create a thriving career. Even better, many of these methods rely on marketing your brand and expertise more than taking photographs themselves—proving that diversifying your income is as much about strategic promotion as it is about artistry.
Austin Smith-Ford making a nice turn during a photo-shoot for Dermatone Sunscreen. Photograph by Dalton Johnson, follow him on Instagram
Revenue Streams for Adventure Photographers
The first thing to notice is that only one of these income sources requires you to photograph. The rest are various forms of marketing and value-creation built on your photography brand. Let’s look at each stream in turn:
Photoshoots
By definition, these are assignments where you’re paid to go on location, set up gear, and capture imagery for clients—be it a commercial campaign for an outdoor brand, an editorial spread for a travel magazine, or a sponsored athlete feature. Photoshoots remain the most visible “traditional” way to earn money, but they also demand significant time: scouting, shooting, post-production, and client communication.Digital Products
E-books, Lightroom presets, Photoshop actions, digital backgrounds, or mobile wallpapers—these are assets you create once and sell repeatedly. Although generating digital products involves upfront work (planning, design, testing), once they’re live on your website or a platform like Gumroad, they can produce revenue with minimal ongoing effort.Prints
Fine-art prints of your most compelling adventure photographs appeal to collectors, décor-conscious consumers, and outdoor enthusiasts who want to bring a bit of wilderness into their homes or offices. High-quality prints (metal exhibitions, framed canvases, limited-edition runs) capture premium price points. The trick is maintaining consistent branding—your website must showcase a curated print shop, and you must promote it regularly through social media and newsletters.Books
Coffee-table photo books or instructional guides position you as both an artist and an authority. A well-designed book can be sold directly through your website or via retailers like Amazon, Barnes & Noble, or independent outdoor shops. Books take considerable time and investment to produce—writing, editing, layout design, securing ISBNs, and managing print runs—but they become a powerful marketing tool that amplifies your reputation and earns royalties or flat fees when sold.Courses
Sharing your expertise via online or in-person workshops bridges revenue and community building. You might teach a one-hour Lightroom-editing masterclass on Udemy, host a weekend adventure-photography retreat at a national park, or produce a multi-week online course on action-sports composition. Courses often require an upfront commitment—curriculum planning, video production, location logistics—but they can generate significant income, especially if you create a signature program that resonates with aspiring photographers.Influencing
If you cultivate a sizable social-media following, brands may pay you to post sponsored content, promote products, or take over their channels for a day. Influence deals often pay based on audience size, engagement rates, and niche alignment, so travel-focused brands, camera companies, or adventure gear manufacturers may see you as a valuable partner. Influence income is effectively a hybrid of brand marketing and content creation: you’re leveraging your audience’s trust to endorse products or services.Speaking Engagements
Public speaking at conferences, photography festivals, industry panels, or outdoor retailer events offers both prestige and income. As a presenter, you may receive an honorarium, travel stipend, or a flat fee for keynote talks on subjects like “Storytelling Through Adventure Photography” or “Building a Brand in the Outdoor Space.” Beyond immediate revenue, speaking helps establish you as a thought leader, making it easier to sell other products—books, courses, workshops—down the line.Image Licensing
Licensing your images—whether to editorial publications, advertising agencies, or stock libraries—can look daunting at first, but it’s one of the most profitable passive revenue streams once you understand the basics. License fees vary widely based on usage (print, digital, social media), duration (six months, one year, two years), exclusivity (one-time use or exclusive rights) and region (local, national, global). Every licensing contract you negotiate should clearly define where (usage), how long (duration), and exclusivity the client can use your images.
Sailing into the sunset while on assignment for surf hotel Rancho Santana Nicaragua. Photograph by Dalton Johnson, follow him on Instagram
Why Multiple Streams Matter
Relying solely on photoshoots is risky—client briefs can dry up, budgets can shrink, or travel restrictions can halt assignments. By diversifying, you stabilize cash flow: when editorial assignments slow, digital products and image licensing keep revenue trickling in. Plus, when you produce a new book, course, or print, you’re effectively marketing your brand, which in turn drives more photoshoot inquiries. It’s all interconnected.
In fact, many of these “non-photo” income paths are mostly marketing disguised as revenue. Publishing a book can attract new clients; launching a course grows your email list; exhibiting prints raises awareness and credibility. The effort to create and sell these products is also an investment in your overall visibility—amplifying your primary offering: adventure photography services.
Arctery’x Ambassador flashing a boulder in Joshua Tree. Photograph by Dalton Johnson, follow him on Instagram
Breaking Down Income In Three Buckets: Passive, Semi-Passive, and Working
In The Adventure Photographer’s Playbook, I outline how to categorize your revenue into three buckets: passive, semi-passive, and working income. This framework helps you prioritize your time and understand where you want to direct your creative energy.
Passive Income
These streams require upfront work but minimal ongoing involvement. Examples include:
Books: Once you’ve finalized the manuscript and paid for the first print run, royalty payments trickle in without further effort on your part (beyond occasional marketing pushes).
Print Sales: If you set up a print-on-demand system through sites like Fine Art America, customers can order prints directly; your only role is occasional promotion.
Online Courses: Once recorded and launched, courses hosted on platforms like Teachable or Skillshare can generate revenue each month as new students enroll.
Investments: Although not directly tied to photography, investing photo-related profits or passive-income dividends back into diversified assets can create long-term financial stability.
Whenever you can expand your passive-income offerings, you reduce stress during lean seasons of photoshoot work.
Semi-Passive Income
This category demands periodic attention to maintain or grow:
Image Licensing: You upload images to stock libraries (e.g., Adobe Stock, Getty Images) or negotiate one-off licensing deals (e.g., for a tourism board’s annual ad campaign). You might need to re-tag images, update metadata, or renegotiate terms.
Contracted Work (e.g., Video Edits): A client might hire you to edit footage from a recent shoot into a short promotional video. You complete the project, then move on; repeat commissions may follow.
Gear Rentals: If you own specialized cameras, drones, or lighting rigs, you can rent them to local photographers or production companies. You still maintain and manage bookings, but the equipment generates revenue when idle.
Social-Media Collaborations: Some brand partnerships pay on a rolling basis—if you post weekly or monthly content. While you must create new assets regularly, you rarely start from zero.
Semi-passive streams are ideal for filling the gaps between major shoots and maintaining a steady income.
Working Income
This is revenue that directly trades your time and energy for money:
Custom Photo Assignments: Whether it’s a multi-day expedition with a brand ambassador or a destination shoot for an editorial, these gigs require on-location presence, extensive travel, and post-production.
Creative Development Projects: Commissioned storytelling projects (e.g., a long-form photo essay on a remote climbing community) often involve significant planning, days or weeks in the field, and meticulous editing.
Consulting or Marketing Services: You might offer one-on-one consulting—teaching another photographer how to break into adventure photography—requiring hour-long calls or in-person workshops.
Working income fuels your immediate expenses and creative budget, but if you rely exclusively on these assignments, you risk burnout and feast-or-famine cycles. The goal is to balance working income with passive and semi-passive streams.
Flyfishing in Belize on assignment for Turneffe Island Resort. Photograph by Dalton Johnson, follow him on Instagram
Demystifying Photo Licensing
Licensing images can feel complex—usage rights, duration, exclusivity clauses, territory definitions—all of it can seem like alphabet soup. Simplify your approach by focusing on three core questions:
Usage: Where will the image live?
The usage clause defines the channels where the client can display your photo: digital (websites, social media, email newsletters), print (magazine ads, billboards, catalogues), broadcast (television, streaming ads), or internal (company presentations). Always clarify if the license includes all digital channels (sometimes called “full digital usage”) or just specific platforms (e.g., “organic and paid social media only”).Duration: How long do they want the rights?
Common durations range from six months to two years. Many companies avoid using an image after a certain period, as branding and marketing campaigns evolve. Be wary of “in perpetuity” licenses—if you grant someone unlimited, forever use of your image, you forfeit future licensing fees. Whenever possible, negotiate for a finite timeframe so you can license the same asset again later.Exclusivity: Can you sell the image to other clients?
Licensing deals may be exclusive (the client is the only one who can use that image for the agreed duration and territory) or non-exclusive (you retain the right to sell the image to other clients, often at lower rates). Exclusive licenses command higher fees, but they limit your ability to generate income from that file until the exclusivity period ends.
Here are a few typical client requests you’ll encounter:
Full Digital: “We want to use this image for all digital marketing—email campaigns, website banners, e-book covers, social media posts, and digital advertising.” This is a broad grant, so price it accordingly.
Organic & Paid Social: “We only need rights to post the image on Instagram, Facebook, and TikTok—both sponsored ads and unpaid posts.” Because this is narrower in scope, fees can be lower than “full digital.”
Print: “We’d like this for magazine ads, event banners, and in-store displays.” Print usage often carries a premium because of higher production costs and perceived longevity.
One-Time Use: “We need this image for the cover of our magazine’s May issue.” A limited “one-time use” license is simpler to negotiate and typically costs less than multi-channel rights but still compensates you for major placement.
Fixed Term (6, 12, or 24 Months): “We’d like rights to this photo for a year across all our websites.” Clients understand that two-year-old imagery may feel stale; shorter durations allow you to relicense to other clients later.
By insisting on clear usage, duration, and exclusivity parameters, you avoid confusion and protect your long-term earning potential. The Adventure Photographer’s Playbook dives deeper into real-world licensing scenarios, provides sample contract language, and offers rate-sheet guidelines so you can price confidently.
👉 Learn more about licensing in the Playbook
Kayaking to a glacier in Alaska. Photograph by Dalton Johnson, follow him on Instagram
Putting It All Together
Creating a sustainable adventure-photography business means embracing all these income paths, not just the traditional photoshoot model. When you design a career built on passive, semi-passive, and working income, you create financial resilience. During lean periods of assignment work, your books, prints, and courses can continue to generate revenue. When licensing deals slow, custom workshops or consulting can pick up the slack.
Ultimately, your goal is to let each revenue stream reinforce the others. A captivating book can drive new licensing inquiries; a successful online course can funnel students into high-end workshops; a well-negotiated exclusive license can fund your next expedition. As your brand grows, each income source becomes more valuable—allowing you to command higher rates, reach wider audiences, and embark on more ambitious projects.
If you’re ready to structure your photography career around these principles, The Adventure Photographer’s Playbook is your step-by-step guide. Dalton Johnson distills years of experience as a full-time adventure photographer into practical frameworks, pricing templates, and marketing strategies—everything you need to earn money and build a lasting business in the outdoor space.
👉 Get your copy of The Adventure Photographer’s Playbook and start diversifying your income today.
Traveling To Egypt Anytime Soon With a Camera?
I paired up with Tamron Americas to bring to life a 1500 word guide, filled with images, about photographing historical monuments in Egypt. This story is focused on sailing/cruising the Nile, visiting the ancient sites of Luxor, visiting museums, and, of course, photographing the pyramids.
Personally, this project was one in a lifetime, as I achieved a childhood goal of visiting every continent. Finishing with Egypt, a childhood fascination, I couldn't be more in shock. Before I write any more of a sob story about achieving childhood dreams, here is a taste of the article:
I paired up with Tamron Americas to bring to life a 1500 word guide, filled with images, about photographing historical monuments in Egypt. This story is focused on sailing/cruising the Nile, visiting the ancient sites of Luxor, visiting museums, and, of course, photographing the pyramids.
Personally, this project was one in a lifetime, as I achieved a childhood goal of visiting every continent. Finishing with Egypt, a childhood fascination, I couldn't be more in shock. Before I write any more of a sob story about achieving childhood dreams, here is a taste of the article:
Screenshot of the article on Tamron’s website.
How To Photograph Historical Landmarks In Egypt
Photographing historical landmarks in Egypt requires tough decisions—starting with what to pack. My bag is ready, but weight is a problem. I’m headed along the Nile River from Cairo to Abu Simbel with the goal of capturing Egypt’s iconic landmarks through my lens. But the plane’s strict weight limits mean I can’t take everything I want.
Now comes the hard part. Do I ditch clothing and smell? Do I leave a few camera essentials behind? Maybe no computer? Hmm… Staring at my bags on the floor, I know the answer. I don’t want to admit it, but I have to. Laughing, I accept my reality and say to myself: Well, I’m just going to smell bad while I am photographing Egypt.
By Guest Contributor Dalton Johnson
What You’ll Learn in This Post:
How to photograph historical landmarks in Egypt from Cairo to Abu Simbel
Essential travel photography gear for harsh environments and museum interiors
Tips for shooting iconic sites like the Pyramids, the Sphinx, and ancient temples
Techniques for low-light photography inside tombs and crowded museums
How to balance capturing images with fully experiencing each location
Finish reading the article at the link below:
https://tamron-americas.com/blog/photograph-historical-landmarks-egypt/
Special thanks goes out to Abercrombie & Kent USA , Mohamed Rehim, and Ahmed Mahgoub for the on the ground support and education.
The Creative Cycle All Adventure Photographers Need To Know
Every successful adventure photographer—from the earliest pioneers scaling granite walls to today’s social-media storytellers—follows a simple yet powerful creative cycle. It’s a repeating loop of creation, exposure, monetization, and reinvestment. When you understand each stage and learn how to navigate it intentionally, your craft improves, your earnings grow, and your professional network expands.
Every successful adventure photographer—from the earliest pioneers scaling granite walls to today’s social-media storytellers—follows a simple yet powerful creative cycle. It’s a repeating loop of creation, exposure, monetization, and reinvestment. When you understand each stage and learn how to navigate it intentionally, your craft improves, your earnings grow, and your professional network expands.
I call this process The Adventure Photographer’s Career Cycle, and it has four essential turns: building a body of work, marketing that work, selling shoots and licensing images, and then doing it all over again—each time at a higher level. Let’s explore each phase in depth and discover how you can move fluidly through the cycle to build a thriving adventure photography career.
Climbing the Grand Teton with Arctery’x Ambassador Beau Martino. Photograph by Dalton Johnson, follow him on Instagram
Building a Body of Work
Your journey begins with the photographs themselves. Before you can sell a story or pitch a brand, you need compelling images that demonstrate your vision, technical skill, and ability to handle the challenges of outdoor environments.
Imagine driving through a winding mountain pass before dawn, camera in hand, chasing the perfect pre-sunrise light. You scout a ridge overlooking a glacial lake. The air is crisp, the wind whispers through the pines, and every breath feels like you’re stepping into a new world. You set up your tripod, tweak your composition, and wait. When the first pink rays strike the snow, you press the shutter.
Moments like these form the backbone of your portfolio. They capture authentic adventure—the kind of visceral, emotional experiences clients and audiences crave. Over time, you’ll collect dozens, then hundreds, of images that showcase your signature style: whether that’s dramatic wide-angle vistas, intimate environmental portraits of climbers, or dynamic action shots on whitewater rapids.
But collecting images alone isn’t enough. You must also curate thoughtfully. A strong portfolio balances variety with cohesion. Group your best work by activity—rock climbing in the Sierra Nevada, kayaking in the Boundary Waters, or alpine ski tours in the Rockies—so viewers instantly grasp what you do and where your expertise lies.
If you’re just starting or need fresh inspiration, The Adventure Photographer’s Playbook by Dalton Johnson offers guided exercises and shot-list templates to help you plan, execute, and refine meaningful photo projects. These tools ensure your body of work grows more intentional and professional with every outing.
👉 Download the Playbook
Kristin catching a glance of sunset while escaping the bugs of Alaska inside the tent. Photograph by Dalton Johnson, follow him on Instagram
Marketing Your Work
Once you’ve assembled images that showcase your unique perspective, the next challenge is visibility. Adventure photography doesn’t thrive in a vacuum—your photographs need an audience, and that audience needs to include editors, brand managers, and potential collaborators.
Start by creating a clean, mobile-optimized website that places your work front and center. Avoid clutter: a full-screen slideshow of your most striking images can be more compelling than multiple galleries buried under dropdown menus. Each photograph should be accompanied by a brief caption that provides context—where it was shot, the story behind the shot, and the technical details.
Parallel to your website, develop a social media strategy tailored to platforms like Instagram, TikTok, and LinkedIn. Share not only polished final images, but also behind-the-scenes glimpses: your camera setup by a roaring campfire, early-morning coffee on the trail, or a quick video showing how you rigged your harness for a cliffside portrait. Storytelling builds trust. When followers see the person behind the lens living the adventure, they connect with you on a deeper level.
Email outreach remains one of the most effective marketing tools. Rather than sending generic blasts, craft personalized messages to editors and brand contacts. Reference a recent article they published or a campaign they ran, and then briefly explain how your work complements their goals. Attaching three of your very best, thematically relevant images can prompt editors to request a full gallery or assign a shoot.
Throughout this phase, consistency is key. The Playbook demystifies the marketing process with detailed social-media workflows, email templates, and SEO recommendations that ensure your images—and your name—rise above the noise.
👉 Explore marketing strategies in the Playbook
Dalton ridge running during his 20 day adventure climbing all the Sawatch 14ers in a single push. Photograph by Dalton Johnson, follow him on Instagram
Selling Shoots and Licensing Images
With an impressive portfolio and effective marketing, paid opportunities begin to materialize. These might take several forms: custom shoots for outdoor brands, licensing agreements for editorial publications, or commissioned photo essays for tourism boards.
Custom shoots often involve tight deadlines and specific deliverables. For example, a hydration-pack company might hire you to photograph a backcountry runner navigating a rugged mountain trail, capturing both the athlete’s focus and the pack’s functionality. Other times, you might license existing images for use in print ads, digital campaigns, or stock libraries.
Navigating pricing and contracts can feel daunting at first. It’s essential to establish day rates, usage fees, and clear licensing terms up front. Editorial assignments typically have modest budgets compared to high-end commercial work, so adjust your rates accordingly. Always account for your time—travel, shoot days, post-production, and administrative tasks. Overlooking “invisible” hours is a common mistake that can leave you underpaid.
Inside The Adventure Photographer’s Playbook, you’ll find real-world rate guides, contract templates, and licensing breakdowns that empower you to negotiate confidently and protect your creative rights.
👉 Learn pricing and licensing strategies
Tucking into barrels while surfing in Santa Cruz, CA. Photograph by Dalton Johnson, follow him on Instagram
Rinse, Repeat—and Level Up
The true power of the career cycle lies in its repetition. After completing a paid assignment and delivering outstanding work, you return to the first phase with new skills, insights, and connections. Your portfolio now includes high-profile images; your marketing benefits from real-world success stories; your network expands with each client relationship; and your confidence grows.
Each rotation through the cycle lets you tackle more ambitious projects—perhaps a multi-week expedition in Patagonia, a commercial campaign for a global outdoor brand, or a published photo book. As your rates increase and your creative challenges deepen, the cycle fuels both artistic fulfillment and financial sustainability.
For those moments when motivation dips or you’re unsure how to level up, The Adventure Photographer’s Playbook serves as your compass. It provides reflection questions to keep your goals aligned, new module suggestions—like adding drone videography or underwater photography—and accountability worksheets to chart your progress quarter by quarter.
A selfie filled with excitement as I drive to Alaska with my Dad so I can film a documentary on Denali. Photograph by Dalton Johnson, follow him on Instagram
Embrace Your Adventure
Becoming a successful adventure photographer isn’t about luck or wishful thinking. It’s about mastering the cycle of creation, exposure, monetization, and reinvestment. By building a focused body of work, marketing it strategically, selling shoots and licenses with confidence, and repeating the process with intention, you transform your passion into a sustainable career.
If you’re ready to take the next step, grab The Adventure Photographer’s Playbook today. Let Dalton Johnson’s proven frameworks guide your journey from amateur enthusiast to in-demand outdoor storyteller.
👉 Get your copy now and start turning your adventurous spirit into a thriving freelance business!
How To Start Your Adventure Photography Career
Adventure photography sits at the thrilling intersection of exploration, storytelling, and visual art. It’s about more than snapping “pretty” landscapes—it’s about capturing moments of human endeavor, raw emotion, and the awe-inspiring power of nature. If you’ve ever dreamed of turning your passion for the outdoors into a fulfilling freelance career, this starter guide comes from The Adventure Photographer’s Playbook and will show you exactly how to get started, grow your reputation, and land the work you want as an adventure photographer.
Adventure photography sits at the thrilling intersection of exploration, storytelling, and visual art. It’s about more than snapping “pretty” landscapes—it’s about capturing moments of human endeavor, raw emotion, and the awe-inspiring power of nature. If you’ve ever dreamed of turning your passion for the outdoors into a fulfilling freelance career, this starter guide comes from The Adventure Photographer’s Playbook and will show you exactly how to get started, grow your reputation, and land the work you want as an adventure photographer.
Surfing Mavericks in Half Moon Bay. Photograph by Dalton Johnson, follow him on Instagram
1. Build a Body of Work
“If you build it, they will come… kinda.”
Your journey begins with physical proof (your photographs) and social proof (how you share them). Clients need to see that you can consistently produce images that tell compelling stories in real-world adventure settings.
Define Your Niche.
Adventure photography spans mountaineering, rock climbing, kayaking, trail running, and beyond. Start by choosing the activities you know best or feel most drawn to—this focus will give your work cohesion and help you stand out.Create a Portfolio.
In the past, photographers carried printed books; today, your digital portfolio is king. Showcase 15–20 of your strongest shots on a clean, mobile‑friendly website. Organize images by activity or location to help potential clients quickly grasp your style and expertise.Leverage Personal Projects.
Don’t wait for paid assignments: plan your own adventures. Spend weekends exploring local canyons, sunrise hikes, or surf sessions—and document them with intention. These self‑initiated shoots build skills, confidence, and a portfolio you can pitch to brands and publications.Use The Adventure Photographer’s Playbook.
This eBook (available at https://dalton-johnson.com/prints/the-adventure-photographers-playbook) is packed with step‑by‑step exercises for honing your craft. From scouting locations to planning shot lists and mastering gear prep, the Playbook guides you through every facet of creating a standout body of work.
Heading into the mountains for a backpacking trip. Photograph by Dalton Johnson, follow him on Instagram
2. Market Yourself
“Market yourself, market yourself, market yourself!”
Photography is half art, half business. You can take breathtaking images, but without marketing savvy, your work may never find an audience—or paying clients.
Craft a Compelling Brand.
Choose a memorable business name (often your own), design a simple logo, and develop a consistent visual aesthetic across your website, social media, and email signature. Your brand should reflect the adventurous spirit you capture in your images.Optimize Your Online Presence.
Website SEO: Use keywords like “adventure photographer [your region],” “outdoor photography,” or “action sports photography” in page titles, headings, and image alt text.
Social Media: Post regularly on Instagram, TikTok, and Facebook. Share a mix of polished shots, behind‑the‑scenes stories, and short “day in the field” videos. Engage with followers by asking questions (“Which angle do you like best for this waterfall shot?”) and responding to comments.
Leverage Email Marketing.
Build an email list of fellow adventurers, potential clients, and industry contacts. Send monthly newsletters featuring your latest work, upcoming workshops, or gear reviews. The Playbook walks you through setting up Mailchimp (or similar) and drafting compelling email content that drives inquiries.Network with Purpose.
Attend local climbing gym socials, outdoor meetups, or photography workshops. Offer to collaborate on community events or guest‑blog for adventure travel sites. Every person you meet is a potential referral.
Topping out Nutcracker in Yosemite National Park. Photograph by Dalton Johnson, follow him on Instagram
3. Land the Work You Want
“It’s more about who you know and less about how good you are with your camera.”
Technical skill opens the door—but relationships and reliability win the contract.
Pitch Strategically.
Research publications, gear brands, tour operators, and non‑profits aligned with adventure travel. Customize each pitch: reference a recent article they published, explain how your images address their audience’s interests, and include three relevant portfolio samples. The Playbook provides pitch templates and subject‑line best practices that get your emails opened.Understand Client Needs.
Before quoting a job, ask questions: What’s the intended use (web, print, social)? How many images are required? What are the deadlines? This ensures your quote covers your time, travel, and post‑production work—and helps you avoid scope creep.Negotiate Fairly.
Set day rates and usage fees based on market standards (e.g., $500–$1,000/day for editorial, $1,000–$2,000/day for commercial work, plus licensing). The Playbook’s rate guidelines and contract templates will help you feel confident asking for—and receiving—what you’re worth.Deliver Excellence and Build Trust.
Show up on time, communicate proactively, and deliver your images ahead of schedule. A reputation for reliability and quality will lead to repeat work and referrals. Always ask happy clients for testimonials and permission to feature their projects in your portfolio.
Road tripping in a Rivian for an editorial project. Photograph by Dalton Johnson, follow him on Instagram
4. Repeat—and Evolve
“After a few years in this industry, you’ll realize the cyclical nature of freelance photography. The key is to stay in it and keep growing.”
Review Your Progress Quarterly.
Look back at your completed projects: Which landed you the most income? Which were most creatively fulfilling? Use these insights to refine your niche and marketing efforts.Expand Your Skill Set.
As you grow, consider branching into aerial drone work, underwater photography, or video storytelling. The Playbook includes tutorials and gear checklists for expanding into these complementary fields.Invest in Education and Community.
Attend conferences (like Outdoor Retailer or Photo Plus Expo), enroll in online workshops, and join professional associations (e.g., the North American Nature Photography Association). Staying connected ensures you remain inspired, informed about industry trends, and continually improving.Plan the Next Level of Adventure.
Set ambitious goals: cover a multi‑week mountaineering expedition, partner with a major outdoor brand, or publish a photo book. Write these goals into your annual plan and use the Playbook’s actionable worksheets to break them into monthly and weekly tasks.
Kristin giving a final look at the waves before heading home. Photograph by Dalton Johnson, follow him on Instagram
Why The Adventure Photographer’s Playbook Is Your Essential Companion
Whether you’re just picking up your first camera or transitioning from hobbyist to paid professional, The Adventure Photographer’s Playbook distills decades of field experience into a concise, actionable guide. Inside you’ll find:
Fundamentals: There is so much to learn and most are not willing to share the business fundamentals for adventure photography. So, I broke it down for you all!
Building a Portfolio: If you don’t have a body of work, nobody can hire you. I break down different methods for you to build a portfolio you are stoked to share.
Marketing Strategy: Proven methods for consistent outreach so you get noticed and stop caring about vanity metrics.
Pricing and Selling: A pricing guide for your next production and all the details that go into an adventure photography project.
Reflection Questions: Questions at the end of each chapter to make you think about the next move in your career.
Get your copy today at
https://dalton-johnson.com/prints/the-adventure-photographers-playbook
and transform your adventure photography passion into a sustainable, inspiring freelance career.
Not all road trips are created equal and heading to Baja is a special one, especially with a camera. Photograph by Dalton Johnson, follow him on Instagram
Final Thoughts
Adventure photography demands more than technical expertise—it requires curiosity, resilience, and a willingness to embrace discomfort in pursuit of the perfect shot. By building a thoughtful body of work, marketing yourself with clarity and consistency, and nurturing client relationships, you’ll carve a path to the assignments—and the adventures—of your dreams.
Embrace each step as part of your own adventure, and let the Playbook be your trusted guide along the way. The world is waiting for your story—grab your camera, chase the horizon, and capture the extraordinary.
Start your journey to become an adventure photographer today:
The Adventure Photographer’s Playbook is an e-book created by full-time photographer Dalton Johnson to help new photographers go from nothing to booked in the adventure photography space.
This adventure photography e-book goes over the business and what “making it” as a photographer in the outdoor space requires. Covering topics such as pricing, marketing, building a body of work, reflection questions, and everything you need to know to make a career out of adventure photography.
Updated: June 2025
From Paddle to Plunge, A Sunset Kayaking Adventure on Lake Tahoe
Golden light coats the largest natural lake in California and blankets the Emerald Range lining the eastern shore of Lake Tahoe. From Pope Beach, looking north across the lake reminds me of being in a cove opening to the ocean. Kristin inflates her Bote kayak and begins the short paddle to her ideal destination during this sunset.
Golden light coats the largest natural lake in California and blankets the Emerald Range lining the eastern shore of Lake Tahoe. From Pope Beach, looking north across the lake reminds me of being in a cove opening to the ocean. Kristin inflates her Bote kayak and begins the short paddle to her ideal destination during this sunset.
Kristin looking towards the pole a short paddle from shore she wants to jump off this sunset. Photo by Dalton Johnson, follow him on IG
Not far from shore, a pole with a ladder protrudes from Lake Tahoe’s crystal clear water. That is the destination for the evening. A paddle and plunge, at sunset.
Beginning the short paddle to pole off the shore of Pope Beach in South Lake Tahoe. Photo by Dalton Johnson, follow him on IG
Climbing the pole to leap off of in South Lake Tahoe. Photo by Dalton Johnson, follow him on IG
Kristin leaping into the sunset in South Lake Tahoe, CA. Photo by Dalton Johnson, follow him on IG
When the day is done, the calm lake rewards us with a stunning final light. Photo by Dalton Johnson, follow him on IG
A Bob Ross Like Morning At Wild Willy Hot Springs In Mammoth, CA
Before the sun rose, we had our shorts on, bags packed, and towels slung over our shoulder. Andrew has the behemoth Muse Roamer that allows for a very plush life on the road, meanwhile I have modest comforts with a converted van. So, I crawled out of the van and headed into the heated Muse Roamer to enjoy coffee to wait for the best lighting.
No matter what, soreness sets in while living on the road. Between sitting in one place for hours driving to pushing my bodies limits while exploring whatever landscape surrounds me, at the end of everyday, I find I’m sore. No matter how much yoga I do or the number of rest days I take, soreness is omnipresent. So, when Andrew Muse suggested we take a morning and hit the hot springs outside of Mammoth, CA along Highway 395, I wasn’t going to complain.
About a month before this, Andrew and I had met up to work on a collaboration project for the release of the Ford Bronco Ambassador program. Andrew was one of the ambassadors and I was the filmmaker & photographer hired to create the promo assets for the launch. With manufacturing delays on the Broncos, we were bound stateside for about a month, so Andrew and I decided to road trip along Highway 395 in California before starting the project for Ford in Baja, Mexico. After several days hiking, climbing, and paddle-boarding we decided it was finally time to take a rest day and catch up on some edits. Which catches us back up to this morning.
Before the sun rose, we had our shorts on, bags packed, and towels slung over our shoulder. Andrew has the behemoth Muse Roamer that allows for a very plush life on the road, meanwhile I have modest comforts with a converted van. So, I crawled out of the van and headed into the heated Muse Roamer to enjoy coffee to wait for the best lighting.
Just before the sky started to pop off, we left the warmth of the heated Muse Roamer and headed into the chilly fall mornings in the Eastern Sierra Nevada Mountains. If I were to guess, it was 36 to 39f outside, but without a thermometer, nobody will know. I can say, everything was frosted over and walking barefooted with very uncomfortable.
This morning, we were going to photograph a short photo essay for Klean Kanteen and Visit Mammoth centered around Wild Willy Hot Springs. For those of you who haven’t been along this stretch of highway, let me paint a Bob Ross styled painting for you all.
Grand mountains surround our campsite as far as the eyes can see. Plumes of steam from the hot springs rise into the early morning. Little shrubs make up the flora as well as the rolling hills in Owen’s Valley. This volcanic heated land attracts outdoor people alike; skiers, rock climbers, trail runners, bikers (the kind who pedal), and those who enjoy a stroll through the woods with a backpack. The early morning colors of reds and oranges make your jaw drop, meanwhile the glowing yellow sunsets calm the soul as the mountains cast their shadows upon you.
Sunrise from the parking lot of Wild Willy’s Hot Spring. Photo by Dalton Johnson, follow him on Instagram
One of the many peaks in the surrounding area reflected in a seasonal pool of mineral water. Photo by Dalton Johnson, follow him on Instagram
Andrew and his dog, Kicker, walk to the hot springs in Mammoth, CA under a spectacular sunrise. Photo by Dalton Johnson, follow him on Instagram
The long walk to the hot springs under the colorful sky of a California morning. Photo by Dalton Johnson, follow him on Instagram
While the color in the sky has faded, the hot spring of Wild WIlly’s are calling our names. Especially with the bonus of nobody else being here. Photo by Dalton Johnson, follow him on Instagram
Andrew testing the water and Kicker keeping a close eye on his Dad. Photo by Dalton Johnson, follow him on Instagram
Andrew contemplating life, or searching for ski lines in the distance. Andrew grew in popularity as a professional snowboarder before hurting himself. Photo by Dalton Johnson, follow him on Instagram
Staying hydrated while in a hot spring is key, so always pack a water bottle. Photo by Dalton Johnson, follow him on Instagram
Rarely can you get these hot springs to yourself, but somehow Andrew and I scored this morning. Photo by Dalton Johnson, follow him on Instagram
That longing look from Kicker letting Andrew know he wants to join and be closer to his Dad. Photo by Dalton Johnson, follow him on Instagram
Kicker Dog letting Andrew know he wants to join in the soaking. Photo by Dalton Johnson, follow him on Instagram
Andrew and Kicker are inseparable, these two have traveled the world together and I don’t see that stopping any time soon. Photo by Dalton Johnson, follow him on Instagram
Steam rolling off the main pools of Wild Willy Hot Spring and I utilize a long exposure to capture the moving water. Photo by Dalton Johnson, follow him on Instagram
As the morning photoshoot with Andrew comes to a close and I can finally settle into the hot spring, pour myself a cup of hot tea, and relax for now. We will have the rest of the day to edit images and deliver to our clients, but then we will have to pack up our rigs and start heading back to San Diego to pick up the Ford Bronco and begin our project south of the border.
A celebratory cheers to a morning photo shoot done well. Photo by Dalton Johnson, follow him on Instagram
The First Surf Image That Gave Me Faith I Could Do This Photography Thing
Getting a start as a creative is no easy task, especially when you don’t have a clue as to what you want to do, create, or, most importantly, enjoy. As a kid, I always thought I would be an author, which I became about a month ago with my first book, but the idea of “becoming a photographer” never crossed my mind. Becoming a filmmaker was not something I ever talked about with my family growing up, but my first documentary won a few awards at film festivals last year. So, what the heck did I do as a kid?
Getting a start as a creative is no easy task, especially when you don’t have a clue as to what you want to do, create, or, most importantly, enjoy. As a kid, I always thought I would be an author, which I became about a month ago with my first book, but the idea of “becoming a photographer” never crossed my mind. Becoming a filmmaker was not something I ever talked about with my family growing up, but my first documentary won a few awards at film festivals last year. So, what the heck did I do as a kid?
I played my heart out in water.
Sunset surf at Steamer Lane in Santa Cruz, CA. Photo by Dalton Johnson
Growing up near a lake and swimming competitively, I loved the water. Still do. Some might say I lived in water as I practiced 3-5 hours a day during high school and college. However, when I was 8, I had the opportunity to learn how to surf in Baja and fell in love. Not your typical love, either. I used to download the cams off pipeline off LimeWire — anyone remember this platform? I looked, it still exists — as a kid and upload that to my iPod video and watch it going to bed. Yeah, that kind of love.
So, when I started this process of “becoming a creative” I spent all of my money on a water housing for my camera so I could be closer to the sport. Every morning and every evening I would get in the water and shoot until my memory card was full or the battery died. Then, during the night, I would edit those images and see what I came up with.
This image here, from Steamer Lane, was one of the earlier photographs I remember taking and being like, “Wow, that is cool!” Maybe it was the frozen hands, numb lips, or just desire to see something different, but this image was one of the first images that gave me hope I was moving in the right direction.
Outside of my own thoughts, many peers — mostly on Instagram at the time — gave me a lot of encouragement to keep going, keep shooting, and keep up the grind. Fast forward 8 years, I still look at this image and smile.
Prints and Books For Sale
Discover more Adventures
From Homeless to Global Storyteller
In 2016, I gave everything up to pursue a life of storytelling and it worked. When I say gave up, I literally mean I sold everything and moved onto a bicycle with a few grand to my name and $60k in student debt without knowing what I was going to do.
Survival basis is real, and this is my success story from homeless to an assignment on all 7 continents.
Real quick, here is the definition of survivor bias if you don’t know what that is:
“The logical error of concentrating on entities that passed a selection process while overlooking those that did not. This can lead to incorrect conclusions because of incomplete data.”
In 2016, I gave everything up to pursue a life of storytelling and it worked. When I say gave up, I literally mean I sold everything and moved onto a bicycle with a few grand to my name and $60k in student debt without knowing what I was going to do.
Picking up odd seasonal jobs to make money, typically this was teaching outdoor education. During this time, I learned how to photograph and shoot video, but that was really just pushing a button. Over a few years of button pushing, the idea of storytelling started to come into play. Without knowing much about the business side of things, I had this fire inside of me to learn and make it work. But, I needed to get off the bike.
So, I moved into a car so I could move faster and see more places. Living on $500 a month, I started to see some success. An occasional article in a magazine. A print sale. A product shoot. A licensed photograph. Money started to come in sporadically, but I didn’t care. I was making enough to money to be homeless and enjoy the ride.
But, car trouble struck. Now, a need for more money.
Buckling down, I started to figure out how to make enough money to buy a creepy van while still maintaining the dream of shooting everyday in rad places. Then more vehicle troubles. Now, it was a time for some serious cash (maybe a few grand a month) and another new van.
With a tricked out van, student loan payments, and now car debt, I needed to make money from my creative work and fast. So, I went for an epic road trip!
Tossing in all my funds I headed out for a loop around the western United States to give this creative life “one last shot”. Going all in, I spent my money on gas and got after it. Shooting sunrise to sunset, setting up time-lapses through the night, rarely sleeping, and pitching potential clients daily.
It paid off!
Prints and Books For Sale
Landing a few clients, I had proof this system would work. But, it wasn’t going to be sustainable. At the moment, I didn’t care though. All I cared about was traveling and telling stories.
Fast forward to last year, I am privileged to say that I was so busy that I booked a dream client for an assignment on every continent and moved into a house (renting, not buying) for the first time since 2016.
Some of these assignments included photographing the Northern Lights, kayaking in Antarctica, snorkeling in Belize, visiting the Pyramids of Giza in Egypt while sailing down the Nile, skiing in Turkey, road tripping the west coast of Australia to photograph swimming with whale sharks along the Ningaloo Reef, the list goes on.
Now, feel free to take this as bragging, but that isn’t my goal. My goal is to share what success looks like for myself after 8 years of sacrifice.
To date, this is kinda the list of what success has looked like for me:
Homeless by choice for 8 years
32 TB of footage and images captured
Over 150 campaigns created for adventurous brands
1 Award winning documentary short
1 episodic travel series soon to publish on a streaming platform
1 episodic travel series in the editing bay
7 continents visit for assignments
I am proud of what I have accomplished since CARTWHEELING across the stage to get my diploma in 2016.
The journey isn't always pretty.
The process is painful.
But, living a dream you work your rumper off to create is no joke!
Thank you for reading ✌️
Discover More Adventures
Becoming A Storyteller Wasn't Pretty For Me
At the end of 2016, I dropped out of the teaching program I was in and moved into a car to pursue a career of storytelling. I always wanted to tell stories via writing, but I couldn't figure out the economic model, so I pursued storytelling with a camera.
I dropped out of a masters program and became homeless to follow my dreams.
Cliche, maybe. But, at the end of 2016, I dropped out of the teaching program at Santa Clara University and moved into a Mercury Mariner to pursue a career of storytelling. From as far back as I can remember I wanted to tell stories via writing, but I couldn't figure out the economic model, nor did I believe in myself. So, on a whim, I pursued storytelling with a camera.
Two years in, living in a van that often broke down. Photo by Dalton Johnson
Two years in the process of becoming a full-time photographer, I had one retainer client who paid me $500 a month. In return, I did one shoot a month yielding 50-60 images for social media, ran their social media accounts, wrote a weekly blog for their website, published a monthly newsletter, and drank a lot of tea. It was a specialty tea store in Santa Cruz, CA that focused on puerh tea. If you want to know more about that, ping me, it’s a story for another time.
The irony of, I was homeless. I was happy.
At the time, I did not care about money, nor did I want money. The only things that mattered to me was that I had the time to create photo essays daily, surf or climb daily, and time to think. But, I understood money was a tool that could help me live out my childhood dream of seeing the world. However, all I cared about was learning the art of storytelling with a camera, for I thought that might take me around the globe.
Outside of taking images everyday, I lived to climb and surf. Big waves and big mountains are my favorite, hence my portfolio in the beginning predominately showcased what I later found out to be called “extreme adventure”. To me, it wasn’t extreme, as I did it daily for fun.
Each day, I had a goal of shooting a minimum of one battery. Aka roughly 1,000 images a day. I took a lot of bad images, but each night I would setting on the floor of the van, upload the images as I cooked, and start editing.
Typically, these photos never made it anywhere. Occasionally, they would make it on Instagram, but mostly they just say in my archive. At the time, I didn’t understand the concept of cold emails, pitching, or the business side of things, but, again, I didn't care.
I was learning.
In fact, I cared so little I lived in this van, slept on the floor in a sleeping bag every night, and smiled. I was homeless.
I lived like this until about early 2022, then a bit of reality hit me. I was couldn’t hold down a relationship, didn’t really have any friends, and realized I should pay off my $60k in college debt that was accumulating interested. So, I started to learn the economics of photography and videography.
Prints and Books For Sale
It took me 2 years to pay off that debt.
Now, I live debt free, rent a house—for now—and create stories for travel brands with photos and video for a living. My dream of traveling around the world has happened, I’ve been on assignment to on every continent. I am proud of that. And, \writing has come back into my life.
In fact, I hope to publish my first poetry book here in a week, or so.
The moral of this story:
Live your dream, not anyone else's. You might look like a homeless person doing nothing with their life for a few years, but if you are working towards your dream does it really matter what other people think?
I did not. I don't think you should either. But, then again, if you care what I think you don't really get it, yet.
Discover more Adventures
Summer Is the Best Time to Visit Convict Lake Along Highway 395
When planning a trip along California's iconic Highway 395, make sure to stop at Convict Lake. Just 10 miles south of Mammoth Lakes, this Eastern Sierra alpine lake is at its best during the summer months. With warm weather, clear blue skies, and endless activities to enjoy, summer is the ideal season to experience all that Convict Lake has to offer. Whether you're seeking adventure or relaxation, this destination offers something for everyone.
When planning a trip along California's iconic Highway 395, make sure to stop at Convict Lake. Just 10 miles south of Mammoth Lakes, this Eastern Sierra alpine lake is at its best during the summer months. With warm weather, clear blue skies, and endless activities to enjoy, summer is the ideal season to experience all that Convict Lake has to offer. Whether you're seeking adventure or relaxation, this destination offers something for everyone.
Hiking and swimming around Convict Lake during the summer. Photo by Dalton Johnson
Why Summer Is the Perfect Season
Convict Lake truly comes alive in the summer. The lake buzzes with activity as fishermen, boaters, and outdoor enthusiasts flock to its shores to escape the summer heat. The lake is well-stocked with trout, making it a popular destination for anglers of all skill levels. The warm temperatures make it comfortable for hiking, kayaking, and simply relaxing by the water, while the long daylight hours give you more time to enjoy the breathtaking surroundings.
One of the highlights of summer at Convict Lake is the early morning tranquility. The mornings are peaceful and serene, perfect for a sunrise paddle on the calm water. As the day progresses, the lake becomes a lively hub for visitors soaking up the sun and enjoying the variety of activities available. The combination of vibrant energy and natural beauty makes summer an unbeatable time to visit.
Top Activities to Enjoy at Convict Lake During the Summer
Fishing
Summer is prime time for fishing at Convict Lake. Anglers can cast their lines from the shore or rent a boat to explore deeper waters. The lake is known for its rainbow and brown trout, and the biting is especially good during the warmer months. Whether you’re a seasoned fisherman or a beginner, the thrill of reeling in a catch at Convict Lake is unforgettable.
Hiking
The Convict Lake Loop Trail is a must-do for hikers. This 2.5-mile loop circles the lake, offering stunning views of the water and surrounding peaks. Early in the morning, the trail is quieter, making it a great time to explore. Along the trail, you’ll even spot a hidden waterfall—a bonus for those willing to make the trek. For more adventurous hikers, nearby trails lead into the backcountry, providing a more secluded experience and opportunities to immerse yourself in the rugged beauty of the Eastern Sierra.
Kayaking and Paddleboarding
If you love being on the water, bring a kayak or paddleboard. Paddling on Convict Lake at sunrise is an unforgettable experience. The reflection of the mountains on the glassy water creates a picture-perfect moment. Paddleboarding offers a unique perspective of the lake’s crystal-clear waters, allowing you to spot fish and underwater features as you glide across the surface. Rentals are available for those who don’t have their own equipment.
Related Read: How to Kayak at Convict Lake in the Eastern Sierra
Camping
To fully immerse yourself in the beauty of Convict Lake, consider staying overnight at the campground. Reservations fill up fast, so plan ahead. Waking up to the crisp mountain air and enjoying the lake before the crowds arrive is well worth it. The campground is well-equipped with amenities, making it a comfortable base for exploring the area. Sitting around a campfire under the starry night sky is the perfect way to end a day of outdoor adventures.
Photography
Summer is also an excellent time for photography at Convict Lake. The dramatic mountain backdrop, vibrant blue waters, and golden hues of sunrise and sunset create stunning photo opportunities. Don’t forget to bring a tripod to capture long exposures of the lake and surrounding landscape.
Tips for Avoiding Crowds
While summer is the busiest time of year at Convict Lake, it’s easy to find moments of peace. Arrive early in the morning for the quietest experience, or explore the far side of the lake on the Convict Lake Loop Trail. This area tends to be less crowded and offers some of the most scenic views. Additionally, weekdays are generally less busy than weekends, so plan your visit accordingly if you prefer a more tranquil atmosphere.
Another way to escape the crowds is by venturing beyond the main shoreline. Renting a kayak or paddleboard allows you to access quieter areas of the lake, where you can enjoy the serenity and beauty of the surroundings without interruption. For hikers, exploring trails that lead into the backcountry offers a more secluded experience away from the hustle and bustle.
What to Bring for Your Summer Visit
Fishing Gear: The lake is stocked with trout, so don’t forget your tackle box and favorite lures.
Kayak or Paddleboard: The calm, clear waters are ideal for paddling and offer stunning views from the lake’s surface. If you can’t pack one, or don’t own one, no worries. You can always rent them.
Hiking Shoes: The loop trail is accessible, but sturdy shoes are helpful for rocky sections and longer trails.
Camera: You’ll want to capture the breathtaking scenery, especially at sunrise or sunset.
Water and Snacks: Summer days can be hot, so stay hydrated and pack plenty of snacks for your adventure.
Sun Protection: Bring sunscreen, sunglasses, and a hat to shield yourself from the strong summer sun.
Watching the sunrise at Convict Lake from a kayak. Photo by Dalton Johnson
Plan Your Summer Trip
Convict Lake is a hidden gem of the Eastern Sierra, and summer is the perfect time to visit. Whether you’re fishing, hiking, kayaking, or just relaxing by the water, this alpine oasis has something for everyone. Don’t forget to plan your visit early to secure a campsite or arrive early in the day to avoid crowds. Summer weekends can be especially busy, so consider visiting during the week for a quieter experience.
For me, Convict Lake is an annual tradition. Every summer, I look forward to enjoying its beauty, tranquility, and outdoor activities. The combination of stunning scenery, diverse activities, and welcoming atmosphere makes it a must-visit destination. If you’re traveling along Highway 395, make sure to stop by—you won’t regret it!
Discover more Adventures
22 Gift Ideas for the Photographer In Your Life
Capturing moments in a frame is an art, and every photographer deserves tools that enhance their creative journey. Whether you're shopping for a novice shutterbug or a seasoned pro, this gift guide covers a spectrum of essentials, from cutting-edge camera gear to educational resources.
Capturing moments in a frame is an art, and every photographer deserves tools that enhance their creative journey. Whether you're shopping for a novice shutterbug or a seasoned pro, this gift guide covers a spectrum of essentials, from cutting-edge camera gear to educational resources.
Camera Bodies:
Canon EOS R5: A powerhouse in the mirrorless realm, the Canon EOS R5 boasts remarkable resolution, high-speed performance, and 8K video capabilities—perfect for those seeking top-tier quality.
Leica Q3: For those who appreciate craftsmanship, the Leica Q3 combines stunning image quality with the timeless design Leica is renowned for, making it a choice for both functionality and aesthetics.
Camera Lenses:
Tamron Zoom Trifecta (17-28, 28-75, 70-180): Covering a versatile range, this trio of lenses from Tamron ensures photographers are ready for any scenario, delivering sharpness and clarity across wide-angle, standard, and telephoto focal lengths.
Tamron 50-400: Ideal for wildlife and sports photography, this lens provides an extended zoom range without compromising image quality, making it a valuable addition to any photographer's toolkit.
Accessories:
Peak Design Tripod: Combining portability with stability, the Peak Design Tripod is a versatile companion for capturing stunning shots in any environment.
Tiffen VND (Variable Neutral Density): Achieve creative control over exposure with a Tiffen VND, allowing photographers to adjust light intake seamlessly and capture long-exposure shots with ease.
Peak Design Camera Clip: Keep your camera within arm's reach while on the move with the Peak Design camera clip, ensuring quick and secure access for those spontaneous moments.
Tiffen Circular Polarizer: Enhance color saturation and reduce reflections with a Tiffen Circular Polarizer, a must-have filter for landscape and outdoor photographers.
Peak Design Everyday Backpack: Stylish and functional, this backpack seamlessly blends into everyday life while providing customizable compartments for organizing camera gear.
Lowepro ProTactic BP 450 AW II: Designed for versatility and durability, this backpack is perfect for those who require a rugged, all-weather solution for carrying camera equipment.
Peak Design Slide Lite: Balancing comfort and functionality, this adjustable camera strap from Peak Design ensures photographers can carry their gear in style.
Editing Software:
Adobe Lightroom: The industry-standard for photo editing, Adobe Lightroom offers powerful tools for organizing, enhancing, and sharing photos seamlessly.
Capture One Pro: A favorite among professional photographers, Capture One Pro provides advanced color grading and tethering capabilities for a precise editing experience.
Photography Books:
"The Photographer's Playbook" by Jason Fulford and Gregory Halpern: A collection of photography assignments and ideas, perfect for sparking creativity and expanding one's photographic vision.
"Understanding Exposure" by Bryan Peterson: A classic guide that demystifies the fundamentals of exposure, helping photographers of all levels improve their technical skills.
Photography Courses:
MasterClass - Annie Leibovitz Teaches Photography: Learn from one of the most iconic photographers of our time with Annie Leibovitz's MasterClass, covering everything from portraiture to storytelling. (I also enjoyed the class by Jimmy Chin)
CreativeLive - Fundamentals of Photography by John Greengo: A comprehensive course for beginners, teaching the basics of photography and camera techniques.
Camera Cleaning Kit:
LensPen Cleaning Kit: Keep lenses and camera sensors spotless with this portable and effective cleaning kit.
Giottos Rocket Air Blaster: A must-have for removing dust and debris from delicate camera components, ensuring clean and clear shots.
Portable Lighting:
Godox AD200Pro: This portable flash system provides powerful and versatile lighting options for photographers on the go.
Lume Cube 2.0: A compact and waterproof lighting solution, perfect for adding creative lighting effects to photos and videos.
Photography Magazine Subscription:
National Geographic Photography: Inspire creativity and wanderlust with a subscription to National Geographic Photography, featuring breathtaking visuals and compelling storytelling.
This comprehensive gift guide ensures that the photographer in your life receives not only top-notch gear but also resources for continuous learning and inspiration. Whether they are capturing breathtaking landscapes, documenting life's moments, or exploring the realms of creativity, these carefully curated items will elevate their photography experience to new heights.