Field Notes Dalton Johnson Field Notes Dalton Johnson

Photographing the Supermoon Over South Lake Tahoe

Preparing for my next project, two months in Baja, I was running errands all day and got caught up in Carson City, Nevada at an optometrists appointment. While the eye-doctor was very kind by saying, “You know you are handsome, model handsome” I wanted to get my contact prescription and head out to photograph the final supermoon of the year.

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Photography Business Dalton Johnson Photography Business Dalton Johnson

7 Lessons I Learned While Creating My Newest Adventure Documentary; 14ERS

There was no intention of making this documentary, but as the summits ticked and I kept pressing record, a story unfolded. I guess that is the luck of the draw when you put yourself in the right position. If you are here as a fellow peak bagger, I hope you enjoy the film. If you are here as a filmmaker, I hope these lessons help you along your journey.

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Photography Business Dalton Johnson Photography Business Dalton Johnson

This System Gets Me 1M Views Every 90 Days

Over the past 10 years I have developed a distribution system I call, “Follow the Journey” to bring viewers along virtually on these kinds of trips. While I don’t have a massive following, 50-something thousand in total, this distribution system is designed to engage viewers over and over again through a variety of formats as well platforms. The secret is staging and diversity.

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Field Notes Dalton Johnson Field Notes Dalton Johnson

A Walk in My Backyard with a Camera and a Single Lens

Getting out of the car, today’s walk was going to be short and full. Kristin and Chestnut were joining me for the evening stroll. Yes, it’s day two of my personal challenge to go for a daily photo walk, and this one was a close call. Today was filled with an afternoon of chores; taking Chestnut to the vet, donating stuff to Goodwill, and more boring things like that. The real life of a photographer, am I right?!

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Field Notes Dalton Johnson Field Notes Dalton Johnson

Giving Yourself Permission To Dream

As a kid, I dreamed of traveling the world and telling stories, but there was no clear path to making this happen. I had role models who gave me insights into what living your dream life looked like, but no industry connections for telling stories. So, when I started down my path of living my dream life, I looked to my greatest roll models to figure out how they were able to live their dream lives.

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Photography Business Dalton Johnson Photography Business Dalton Johnson

Breaking Free From Creative Lows

Many of us return from a trip, drop our gear on the floor of our now dusty rooms, and head for a quick shower hoping to feel whole again. While the hot water feels great, processing a trip doesn’t happen that fast. But, clean is always a better feeling than being dirty. Yet, the “to do list” when arriving home is lengthy:

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Photography Business Dalton Johnson Photography Business Dalton Johnson

Building a Sustainable Business Requires Multiple Revenue Streams for Adventure Photographers

Adventure photography is exciting, creative, and deeply rewarding — but it’s also a business. One of the best ways to keep your photography career sustainable is to create multiple revenue streams. Not everything will be “hot” all the time, so having different income sources gives you balance, consistency, and room to grow.

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Photography Business Dalton Johnson Photography Business Dalton Johnson

Working On Your Business vs Working In Your Business as an Adventure Photographer

When you step into the world of adventure photography, you’re not just a creative—you’re also a business owner. That means your success depends not only on how well you shoot, but also on how well you run your business. Many photographers fall into the trap of spending all their time “in” their business—editing, emailing, and shooting—while neglecting the bigger picture of working “on” their business. To build something sustainable, you need both.

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Photography Business Dalton Johnson Photography Business Dalton Johnson

Here's Why Photographer's Should Always Include Photo Licensing in Your Contract

One of the most important lessons I’ve learned as an adventure photographer is that photo licensing belongs in every contract. It protects your work, ensures you get paid fairly, and prevents misunderstandings with clients. Without clear licensing terms, you’re leaving the value of your images up to interpretation, which can lead to disputes or lost income.

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Photography Business Dalton Johnson Photography Business Dalton Johnson

Understanding Usage in a Photo License as an Adventure Photographer

In photo licensing, usage refers to where and how a client is allowed to use your images. It is one of the three key elements of licensing, along with duration and exclusivity, and it directly affects the value of your work. Understanding usage helps you price your projects fairly and protects your ability to monetize your images in the future.

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