Building Long-Form Stories Through Photography, Writing, & Films
Case Studies:
Client: Ford Bronco
Role: Photographer & DoP
Project Overview: Visually bring to life the launch of the Ford Bronco Ambassador program. Dalton’s contribution to this assignment was the photography and filmmaking around the adventure lifestyle of ambassador Andrew Muse road tripping Baja, Mexico.
Client: Frontier’s North & Visit Manitoba
Role: Photographer & Writer
Project Overview: In a collaboration project between Frontier’s North and Visit Manitoba, Dalton created stunning visuals of the northern lights and wrote about the experience of traveling to Churchill, Manitoba for the northern lights.
Client: Turneffe Island Resort
Role: Photographer
Project Overview: Turneffe Island Resort brought Dalton Johnson down to Belize to create a photo catalog around the fly fishing and snorkeling adventure-experiences that this award-winning property offers to its guests.
Client: PBS - Epic Bill Bradley
Role: Director & Photographer
Project Overview: Dalton Johnson was brought on board this short-documentary project as the field director and photographer about Epic Bill Bradley climbing Denali. So far, this documentary has gone on to win several awards at film festivals.
Photographer, Writer, & Filmmaker
Specializing in Travel and Outdoor Lifestyle for Adventure-Focused Brands & Tourism Boards
Over the last decade, Dalton’s creative work has taken him to every continent, above the arctic circle, and below the antarctic circle to tell stories.
Case Studies:
Client: Oru Kayak
Role: Photographer & Director
Project Overview: Oru Kayak needed a launch video and image catalog for the release of the Oru Kayak Lake. The focus of the new model was adventurous but not too adventurous, take kayaking anywhere you can go “think road trip”, and access to stunning nature.
Client: Rivian & AllTrails
Role: Photographer & Writer
Project Overview: Dalton Johnson was asked to photograph and write about the collaboration between Rivian & AllTrails around the opening of the Groveland, CA Outpost. To bring this project to life, Dalton road tripped from Lake Tahoe to Yosemite and back.
Client: Tamron Americas
Role: Photographer & Writer
Project Overview: Tamron Americas wanted to create aspirational content for their online presence, so they hired Dalton to create both photo and written assets about “photographing Venice” to debut travel lenses.
Client: AdventureSmith Explorations & Aurora Expeditions
Role: Photographer & Writer
Project Overview: Dalton was brought onboard of Aurora Expeditions ship to Antartica on a collaboration assignment focused on telling stories and creating images about kayaking in Antarctica, tourism in Antarctica, and avian flu.
Select Written Works
Choose Your Waves, Daybreak Magazine
Where to Find Luxury Amid the Australian Outback's Snakes, Sun, and Sand, Robb Report
Starlink Roam Internet Keeps Adventurers Dialed In Like Never Before, Men's Journal
How a Thru-Hike of the Tahoe Rim Trail Changed Everything, 57 Hours
How To Photograph The Northern Lights, According to a Pro, Matador Network
As Avian Flu Reaches Antarctica, Luxury Travelers Are Helping Record Outbreaks, Robb Report
The Inland Empire Is California's Underrated Outdoor Adventure Hotspot, Matador Network
A Peak-by-Peak Guide to Summiting California's 14ers, Men's Journal
The Lost Art of Writing a Letter, Klean Kanteen
Make It An Adventure And Go For The Slowest Known Time, Big Agnes Field Notes
Case Studies:
Client: BF Goodrich
Role: Photographer
Project Overview: Dalton was hired to create stunning visuals of BF Goodrich on a Ford Bronco. Additionally, this campaign included an influencer marketing arm focused on responsibly traveling to national parks with dogs called #BFGTrailsandTails.
Client: Star Clipper Cruises
Role: Photographer
Project Overview: Stepping onboard in Athens, Greece, Dalton’s assignment was to document the voyages experience aboard Star Clippers on an island hopping cruise through the Greek Islands ending in Istanbul, Turkey via photographs.
Client: Rancho Santana Nicaragua
Role: Photographer & Writer
Project Overview: Rancho Santana Nicaragua brought Dalton Johnson down to their all-inclusive beach resort to create a photo catalog and write about the experience of staying and adventuring at the resort. Dalton’s responsibility was to document surfing, sailing, mountain biking, and an off-site experience to Lake Nicaragua.
Client: Polaris Adventures
Role: Photographer & DoP
Project Overview: In the red dirt landscape of Sedona, AZ, Polaris Adventures hired Dalton Johnson to create a photo and b-roll catalog for a variety of digital use cases as well a travel series about traveling to Sedona to in winter.
Select Client List
Case Studies:
Client: Bronco Wild Fund & Outward Bound USA
Role: Photographer
Project Overview: The Bronco Wild Fund wanted to highlight the impact of nature and gifted $1 Million to Outward Bound USA. Dalton Johnson was brought on a variety of Outward Bound expeditions to document student journeys and create marketing assets for both brands.
Client: Abercrombie & Kent
Role: Photographer & Writer
Project Overview: A&K brought Dalton along on a voyage to showcase the magic of Egypt in a “documentarian” styled content campaign. The goal of the project was to tell stories from the trip and create visual assets.
Client: Stillpoint Lodge
Role: Director & Photographer
Project Overview: Stillpoint Lodge, Alaska’s only two key Michelin resort, hired Dalton Johnson revamp their marketing assets. This revamp included a photo and video catalog focused on the adventures guests of Stillpoint Lodge can embark upon. These adventures included float plane rides, glacial kayaking, sea kayaking, salmon fishing, and halibut fishing. Additionally, Dalton created a variety of vertical videos for a social campaign to support a longer video piece about staying at Stillpoint Lodge.
Client: Big Agnes
Role: Director & Photographer
Project Overview: Big Agnes brought Dalton on a director and photographer to create assets for a new bikepacking tent. In the end, Dalton created a 40 second, 30 second, and 15 second video advertisement as well as a photo catalog around the new tent.
Portfolio Overview:
Case Studies:
Client: Timber Surf Co
Role: Photographer
Project Overview: Timber Surf Co. is a sustainable surfboard company that hired Dalton to document the art of surfboard shaping. Dalton created a photo essay and marketing assets telling the story of the board being shaped in Santa Cruz, CA then surfed in Baja, Mexico.
Client: Swiftwick Socks
Role: Photographer
Project Overview: Swiftwick Socks was releasing a new sock and connected with Dalton to create a catalog of marketing assets around the Flite XT, the perfect hiking sock. After a successful first shoot, Dalton was asked to photograph several other hiking and outdoor socks by Swiftwick.
Client: Experience Scottsdale
Role: Photographer & DoP
Project Overview: Experience Scottsdale turned to Dalton to create a library of marketing assets to be used for future social media campaigns. The focus of the campaigns are focused on the natural landscapes of Scottsdale.
Client: CarbonTV
Role: Director
Project Overview: Dalton Johnson created a 10 part travel series about climbing the Sawatch 14ers in Colorado for CarbonTV, a streaming platform. The focus of these videos is to be a blend of educational and entertainment for those looking to climb the fifteen 14,000 foot peaks.
Client: Maverik Gas Station
Role: Director & Photographer
Project Overview: With the slogan, “Adventure’s First Stop”, Maverik Gas Station has positioned themselves as the gas station for adventurers. They hired Dalton to create a variety of still and motion marketing assets around road tripping, surfing, and stand up paddleboarding.
Client: MiiR
Role: Photographer & Writer
Project Overview: MiiR approached Dalton with a series of assignments that focused on storytelling in both the photo and writing space connecting the brand with sustainable lifestyles and their sustainable products. Dalton focused on surfing and mountain biking.
Client: Klean Kanteen
Role: Photographer, DoP, & Writer
Project Overview: Klean Kanteen partnered with Dalton to create a 360 campaign with photo, video, and written deliverables around the concept of a long weekend and the lost art of letter writing.
Client: Dermatone
Role: Photographer, Writer, & Director
Project Overview: Dermatone brought Dalton onboard to expand their reach from ski and snowboard to a broader audience of sunscreen users like surfers and people going on vacation. Dermatone hired Dalton to create evergreen stories for an installment of photo, written, and video marketing pieces to set the tone for the brand’s refresh.