Backpacking Yosemite

A landscape view of Half Dome mountain during sunset, with a pink and orange sky and trees in the foreground.

A social media series following three college buddies with six days and permits to explore Yosemite's iconic backcountry spots.

500k Views Guaranteed!

Person sitting on a dirt trail overlooking a mountain landscape with colorful wildflowers and rocky terrain.

Let’s Jump In:

Three friends backpacking six days and five nights through Yosemite's backcountry — two of those days off-trail. The route hits Clouds Rest, Cathedral Lakes, and terrain most people only see in photographs.

Dalton Johnson will document the entire trip in photo and video, telling the story from permit day to the final mile out. Every piece of content runs through the Follow The Journey distribution system, which has generated over one million organic views per 30-day cycle on past projects.

This project guarantees 500,000+ views and puts your product in some of the most visually stunning wilderness in North America.

Review my Media Kit for demographic specifics

Your investment is not an ad placement. It is an opportunity for authentic storytelling with your brand woven into every piece of it for months to come!

Trail map showing multiple hiking routes with different colors and markers, including peaks such as Tuolumne Peak, Tresidder Peak, and Vogelsang Peak, along with off-trail points such as Clouds Rest and Tuolumne Meadows in a mountainous area.

Details

The Route

  • Tuolumne Meadows

  • Nelson Lake

  • Sunrise Lake

  • Clouds Rest

  • Cathedral Lakes

  • Tuolumne Meadows

Timeline

  • Finalize All Contracts: August 1st, 2026

  • All Gear Must Arrive: August 5th, 2026

  • Departure: August 10th, 2026

  • Marketing Assets Delivered: Mid-September, 2026

Nighttime scene of two tents, one green and one yellow, set up on rocky terrain with mountain range in the background and a star-filled sky with the Milky Way galaxy visible overhead.

Sponsorship Availability:

  • Sun Protection Clothing

  • Dehydrated Food

  • Cook Stove

  • Boots

  • Water Filter, Hydration, & Coffee

  • Sunscreen & Lip Balm

  • Navigation, GPS, SOS

  • Sunglasses

  • Knife & Multi-Tool

  • Sleeping System (bag, pad, bivvy/tent)

  • Backpack

~ Packages and Pricing Below ~

A person lying on an orange inflatable raft in calm water with forested mountains and a blue sky in the background.

Sponsor Tiers:

Commercial

  • 500K view guarantee (that would cost $7k on Meta)

  • Photo or Video library with two year digital license

  • Dedicated Substack feature reviewing product

  • Organic social tags across all platforms

  • Logo placement in written content on UnBound

Optional Add Ons:

  • Additional UGC Videos

  • Increased licensing agreement

  • License for paid advertising

  • Whitelisting

  • Affiliate links for ROI and ROAS tracking

Yours for:
$5,000

A person stands on a rocky overlook beside a lake with snow-capped mountains in the distance, framed by trees with autumn leaves.
  • 500K view guarantee (that would cost $7k on Meta)

  • 1 UGC video

  • Mentioned in Substack dispatches

  • Organic social tags across all platforms

  • Logo placement in written content on UnBound

Social

Optional Add Ons:

  • Additional UGC Videos

  • Hook variations

  • License for paid advertising

  • Whitelisting

  • Photography

  • Affiliate links for ROI and ROAS tracking

Yours for:
$1,500

A glowing yellow and white tent illuminated at night under a starry sky, with tall trees in the background.

Design Your Own

Every partnership is different, here's what's on the table:

  • Product integration

  • Photo and video assets for your channels

  • Distribution to social ecosystem

  • Story angles written around your gear in Dalton's voice

  • Category exclusivity available

Let's build this together.

Let’s Work Together

If you're interested in bringing this short film to life and want to email about it, complete the form below and I’ll get back to you within 72 hours.