When two brands come together to make some magic happen, the world takes a second to recognize and that's what we have here. In an exciting venture that blends the community of outdoor adventure and purposeful design, Peak Design, the global leader in carry solutions, and SITKA, renowned for its technical hunting gear, announced the launch of a collaborative Slide Lite camera strap and Capture camera clip yesterday, Dec. 4th. These limited edition products feature SITKA's distinctive low-visibility patterns and colorways, bringing together innovation, functionality, and style for photography enthusiasts and outdoor adventurers alike. But here is the kicker, they already sold out!
CEO of Peak Design, Peter Dering, expressed his enthusiasm for the partnership, stating, "Our number one priority as a company is to purposefully make products that solve problems in our customer’s lives. We know that SITKA prioritizes product design similarly, which is why we’re so excited for this partnership."
Beyond creating exceptional products, this collaboration signifies a joint effort by two industry leaders to promote outdoor adventure and share a philosophy of protecting wild spaces. To celebrate this collaboration, a portion of the proceeds from the limited edition products will be donated to the Teddy Roosevelt Conservation Partnership, a bipartisan advocacy group dedicated to land conservation in the United States.
Highlighting their commitment to environmental responsibility, both Peak Design and SITKA have individual initiatives. SITKA, through its Ecosystem Grants program, funds projects that enhance ecosystems, promote hunting experiences through access and education, and foster collaborative conservation efforts. Peak Design, a Climate Neutral company, donates 1% of its revenue to environmental nonprofits through the 1% for the Planet program.
Brad Christian, Brand Leader for SITKA, remarked, "Through our collaboration with Peak Design, we’re blending the artistry of outdoor adventure with the precision of purposeful design. Together, we’re not just creating products; we’re crafting solutions that support both the wild places we cherish and the conservation efforts that protect them."
The flagship product of this collaboration, the Capture Clip, now in its third rendition, undergoes a unique anodization process. The deep and rich SITKA Subalpine Optifade pattern, Treeline Green, will be applied to strengthen and protect the aluminum clip. On the versatile Peak Design Slide Lite, recognized as the most versatile pro camera strap, SITKA’s patented Subalpine Optifade pattern will be showcased.
The limited edition Peak Design x SITKA collab Slide Lite (MSRP: $64.95) and Capture Clip (MSRP: $79.95) are set to launch on December 4, 2023, exclusively on SITKA’s website. Due to the exclusivity and high demand anticipated, limited quantities will be available, but are already sold out. So, good luck getting your hands on these, but I'm sure the aftermarket opportunities might start popping up soon. Additionally, the launch coincides with SITKA’s annual "Diverge" photo contest, inviting participants to submit the best hunting-themed photographs.
About Peak Design:
Since 2010, Peak Design has been at the forefront of innovative carry solutions, creating a cross-functional ecosystem of bags, pouches, slings, straps, and clips. As a 100% crowdfunded and employee-owned company, Peak Design focuses on designing exceptional products while maintaining a commitment to customers and the natural environment. Learn more at peakdesign.com.
About SITKA:
Based in Bozeman, Montana, SITKA Gear leads the technical hunting apparel category, committed to improving the life experience of hunters and supporting healthy ecosystems and wildlife populations. Owned by W.L. Gore & Associates, SITKA products are designed and tested rigorously in both the lab and the field, working together in systems for optimal performance.