As we step into 2024, the world of travel continues to evolve, with new trends emerging that reflect changing preferences, economic factors, and a growing concern for sustainability. Outdoor accommodations booking website Pitchup.com has unveiled its camping trend predictions for the year, shedding light on the latest developments in the thriving outdoor travel industry. However, the question remains: Will these trending 2024 travel ideas stand the test of time?
No-Car Camping on the Rise, Especially for City Getaways
One of the notable shifts in travel preferences is the increasing interest in camping without a car. Pitchup.com reports a significant 17% surge in searches for campgrounds accessible by public transportation in 2023. This trend is driven by eco-conscious travelers aiming to reduce their carbon footprint and avoid escalating gas prices. With over 2,700 campgrounds conveniently located near public transportation, city dwellers are finding accessible escapes from the urban grind.
From Pods to Shepherd’s Huts, Glamping Becomes More Affordable
In response to global cost-of-living challenges, campers are opting for more budget-friendly and rustic glamping options. Pods, the tent-like wooden structures, took the lead, constituting 40% of all glamping bookings on Pitchup.com in 2023. These accommodations, available for as low as $20 per night, provide a cozy yet affordable escape. Shepherd’s huts, witnessing a remarkable 20% increase in bookings year-over-year, offer a traditional yet comfortable camping experience. With options like Court Bleddyn Farm in Wales and Barkhill Shepherd's Huts in England, campers can enjoy a step up from pods starting at $43 per night.
Unexpected Europe Destinations on the Rise for Camping
Camping enthusiasts are exploring less conventional destinations to pitch their tents, with a surge in popularity seen in unexpected European countries. San Marino, a mountainous microstate surrounded by Northern Italy, experienced a staggering 250% increase in total transaction value in 2023. Other rising destinations include Austria (+157%), Hungary (+146%), Netherlands (+132%), and Switzerland (+128%). Top-rated sites in these countries, such as Centro Vacanze in San Marino and Camping De Maasakker in the Netherlands, are becoming hotspots for camping enthusiasts seeking unique experiences.
Wild Camping to Escape the Digital World
The need for digital detoxes has spurred a 17% increase in searches for wild camping in 2023. Campers are seeking off-the-grid experiences, with limited cell service and minimal digital distractions. Locations like The Hummingbird Center in New Hampshire’s White Mountains and The Farm Campground in Eureka Springs, Arkansas, offer rustic havens for those yearning to disconnect from the digital realm.
Camping Season Gets Longer
In a noteworthy shift, the traditional camping season has extended into fall, with a 25% increase in fall camping bookings compared to 2022 and an astounding 192% increase since 2019. Pitchup.com anticipates this trend to extend into winter, with arrivals already up by 156% from 2019. As the demand for quality outdoor time continues to grow, camping becomes a year-round activity for those seeking adventure beyond the typical summer months.
These 2024 travel trends reflect a dynamic landscape where eco-consciousness, affordability, unique destinations, digital detox, and extended camping seasons take center stage. Whether these trends will endure remains to be seen, but for now, the outdoor travel industry shows no signs of slowing down, with Pitchup.com already boasting 100,000 nights booked for 2024. As we embark on a new year, camping enthusiasts can look forward to diverse and exciting options that cater to their evolving preferences.